Red Nose Day.
Creative director/copywriter.
Part of my job at TK Maxx was to oversee
the design of a range of t-shirts
produced for Comic Relief and sold in all
TK Maxx European stores to raise money
for Red Nose Day.
Once the t-shirts were ready we produced a
TVC and some advertising.
I don’t think I’ve ever been involved
in a project that had so many stakeholders
or such a complex timeline
but we got there in the end.
Creative director/copywriter.
Part of my job at TK Maxx was to oversee
the design of a range of t-shirts
produced for Comic Relief and sold in all
TK Maxx European stores to raise money
for Red Nose Day.
Once the t-shirts were ready we produced a
TVC and some advertising.
I don’t think I’ve ever been involved
in a project that had so many stakeholders
or such a complex timeline
but we got there in the end.